Social Media Today
10 months agoMusic
TikTok Launches Integration With Music Streaming Platforms
TikTok has launched a new feature called 'Add to Music' that allows users to save songs they discover on the platform to their preferred streaming service.
Research shows that TikTok is a key platform for music discovery, with a majority of users discovering new artists and hearing music they've never heard before.
'Add to Music' is initially available to users in the U.S. and the U.K. [ more ]